OUR TEAM

RUSSO is made up of branding professionals from all over the country – having worked in diverse markets such as, Los Angeles, New York, Dallas and Seattle. We like to refer to ourselves as “Boomerangers” – those individuals who left Louisiana for a time, only to return with a renewed passion for their home. We believe this gives us a unique perspective on what our area has to offer, as well as the national experience to work within any market.

 JACI RUSSO

ABOUT JACI

MICHAEL RUSSO

ABOUT MICHAEL

 JORDAN DUGAS

ABOUT JORDAN

SAM KELLY

ABOUT SAM

JESSICA CLARK

ABOUT JESSICA

FELICIA DUHON

ABOUT FELICIA

HEIDI ROY

ABOUT HEIDI

 JONATHAN CAZAYOUX

ABOUT JONATHAN

RYAN CORMIER

ABOUT RYAN

LEAH RICHARD

ABOUT LEAH

JOSHUA NUNEZ

ABOUT JOSH

Boomerangers

RUSSO is made up of marketing, advertising, communications and branding professionals from all over the country – having worked in diverse markets such as, Los Angeles, New York, Dallas, Nashville and Seattle. At our Louisiana offices, we like to refer to ourselves as “Boomerangers” – those individuals who left the state for a time, only to return with a renewed passion for their home. We believe this gives us a unique perspective on what our area has to offer, as well as the national experience to work within any market.

HISTORY


Since our founding in 2001, RUSSO has grown to include a diversified client roster including experience with a wide variety of industries. Our branding process, known as Razor Branding™, permeates all levels of advertising, marketing, interactive, social media and media management – giving us a unique advantage in first identifying our client’s audience, then developing messaging, strategies and creative that builds consumer loyalty and brand advocacy. We accomplish this by changing the conversation to better position our clients within the marketplace, regardless of geographic location, size or industry.

BRANDING AGENCY

As a true branding agency, our work can’t be broken down into traditional categories. Sure, we develop everything from brand identities to mass media campaigns, but to simplify what we do into what we create would only be half the story. These individual components are only a part of the bigger picture. It is when they are connected within the fabric of the brand architecture that they truly come to life.

BRAND MESSAGING

In order to connect with the consumer, we work to develop messaging systems that center around the needs of the consumer – connecting with them on an emotional level. In doing so, we strive to create long lasting relationships that go beyond what fundamental marketing can accomplish.  The strength of our messaging process comes from uncovering perceptions, attitudes, beliefs, and the lifestyles of our clients’ audience. This better positions us to develop messaging that promotes action, loyalty and eventual brand advocacy.