Gina Aswell

Senior Brand Strategist

What is your ideal date? The last weekend in April – Festival International de Louisiane; Plus it is never too hot.

Favorite Harry Potter novel? It’s so hard to choose! I am one of those weirdoes who love The Order of Phoenix. It’s one of the best showing how human Harry and his evolution from a child to a young adult who has a huge burden.

What country song best describes you? “Family Tradition”

Impressive Stuff: Gina is a graduate of the University of Louisiana at Lafayette with a degree in Performing Arts and has her Master of Science in Communications from Mississippi College. She has nearly a decade of experience in marketing and communications beginning her career as the Manager of Communications and Public Relations for the Jackson Convention & Visitors Bureau in Jackson, Miss. Upon moving back to Acadiana, she joined Downtown Lafayette as Marketing & Communications Manager, working closely with RUSSO to strengthen the brand of the district during its continued revitalization, and later served as Associate Director. Gina joined RUSSO in 2012 as a Brand Developer aiding businesses in building successful brands

Currently serving on the boards of Healing House of Acadiana and Lafayette Ballet Theatre, Gina is also a member of Leadership Lafayette Class 28 and a founding member of the Gulf Coast Young Professionals Leadership Summit. She has served as VP of Public Relations for the Downtown Lafayette Unlimited board and on the boards of the Jackson Progressives, a founder of the Public Relations Association of Louisiana-Acadiana Chapter and the Southern Public Relations Federation.

She has received awards for her work in communications from the Public Relations Association of Mississippi and the Southern Public Relations Federation. Gina believes in serving her community through volunteer work and has volunteered her time and talents at Bridge Ministries, Leadership Institute of Acadiana (Intro Lafayette Program), Christian Youth Theatre, Healing House, The 705 and Kiwanis Club of Lafayette.