Word of Mouth
Ever since the dawn of spoken language, we imagine word of mouth was a pretty powerful thing. For example, if our cave dwelling ancestors hadn’t been receptive to the “Don’t eat those colorful berries.” message from poor Ug’s surviving kin after their ill fated snack-a-thon, we might not be here today.
eBook: The 4 Rs of Branding
The 4 Rs of Branding
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